I have seen many Armenians that suggest "we all" look the same, and its obviously quite B.S. because Armenians come from different flavors and every Armenian is not descedant from every same tribe. Western Armenians look a little bit different then Eastern Armenians this is a proven fact by DNA studies it could be because WesternHyes live in over-all different climate then EasternHyes.
We also have different type of Armenians.
Giligian Armenians
Galac Armenians
Cilician Armenians '
Caucasian Armenians(Eastern Hyes)
Artsaksi Armenians..etc!
I would say the Armenians who look more light pigmented are the WesternHyes (Galacs,Cilicians) and vice versa and the Armenians who look slighty darker are (EasternHyes, Araratians,) etc.
Armenians from Van I would say would look the most lightest Armenians compared to other Armenians who descedant from another reigon and tribe.
If you guys wanna give me any questions I would gladly answer them.. I'm a huge expert on this topic.